Online Bible Reading Increases Following Release Of ‘Noah’

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Russell CrowTwo of the most popular online destinations for Bible readers reported strong increases in traffic in the first book of the Old Testament following the release of “Noah” last week.

Commenting on the spike in Genesis traffic, Patton Dodd, the editor-in-chief of the religious site On Faith, wrote that “movies like ‘Noah’ are an invitation into stories like Noah.”
“Whatever else the film does (incidentally, I found it to be a memorably filmed mixed bag of the sublime, the over-the-top, and the troubling — your basic Aronofsky experience), it makes you wonder what the story of Noah is about, why it holds so much power, and what it might have to say to us today,” he continued. “It makes you go home and look up the story. That’s true in part precisely because the film is so imaginative and weird — unlike some other recent Bible films, it doesn’t pretend to be delivering the story in a straightforward way, so you’re left wondering what the story actually says.”

Dodd argued that “so long as people hear that the story of Noah is simply a story of a righteous man doing God’s work, a story that ends with a sentimental rainbow — or an account of a meteorological event — believers are less likely to crack their Bibles and actually read the story.”

The movie, which stars Russell Crowe, topped the box office in its debut over the weekend, grossing $43.7 million in the United States and Canada. The new film, which some Christians criticized for deviating from Genesis upon which it is based, exceeded the projection that it would garner $41 million.

Film analysts believe that “Noah” attracted a wider audience, and not just the religious, due to Hollywood touches given to the film by Aronofsky.

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